Nike x The Stranger Things Collaboration. These sneakers will have to be set on fire

On July 4, the third season of the sci-fi series The Stranger Things was released on Netflix. The series has made a splash in the global community and has already become one of the most exciting projects of Netflix streaming service in its history. The third season, like the previous two seasons, tells viewers about a group of friends who bravely fight monsters from the otherworld and try to deal with the usual teenage problems in real life.

Themain place of action – the town of Hawkins in the state of Indiana.

The time period is the summer of 1985.

The unique spirit of the 80’s permeates every scene of the series: music, clothes, “old-school” shopping centers and the heyday of the entertainment industry. No less attention the creators of the series paid to the details, so the scriptwriters shoe the main characters in vintage (for our generation) models of Nike, which appeared in the mid-80s of the last century.

According to the streaming service Netflix, the third season of “Very Strange Things” blew up the network and became the most watched in the first four days. Since its premiere on July 4, the series has been watched by 40.7 million subscribers. Of these, 18.2 million users of the streaming service have already watched the season in its entirety.

Aesthetics of the 80’s and legendary sneaker models of that period

The year 1985 is a landmark period in the sports industry, a period when major sports brands established themselves on the market, the peak popularity of NBA games, and the release of the legendary Nike Dunk and Air Jordan 1. This was a time when “snicker fever” was just starting to hit the public, and classic silhouettes like the Cortez ja Air Tailwind were becoming increasingly popular. It’s these two models that form the basis of a new capsule collection dedicated to the series.

Nike Cortez: a silhouette familiar to everyone

The inspiration came from the signature colors of Hawkins High School, where the main characters study. In the case of the Nike Cortez, green accents are a bright and prominent spot on the classic white leather model.

Nike Air Tailwind in a new read

The Nike Air Tailwind, which first appeared in 1979, debuted in the new The Stranger Things collection in a rich green colorway, with orange “swooshes” and a white outsole. The back of the sneaker features the school’s tiger mascot patch, and each pair comes with three limited edition badges. In addition, inside the box with sneakers you will find a newspaper of Hawkins town, where the events of the series develop. That’s a lot of attention to detail.

What else can you buy?

Fans of the series will also be able to buy a cap like Dustin’s, t-shirts and hoodies with Hawkins High School logos.

The cherry on the cake: sneakers you’ll have to light on fire…

to get the secret code. But first things first: The redesigned Tailwind 79 in light gray is scheduled for release on August 21. The heel of the sneaker shows the logo of the series, but to see it, the buyer will have to set fire to the suede layer of fabric (we do not recommend trying it in stores). Nike’s famous “swoosh” is also hidden under a layer of fabric that can be burned.

Under the insoles of the sneakers is written a secret code, which was transmitted by the Soviet military in the new season of the series: “The week is long, the silver cat eats when blue meets yellow in the west.”

Unlike the entire collection, these sneakers will be exclusive only to the stores of American retailer Bait, so it will be a bit difficult for Russian snickerheads to get their hands on a pair.

The main collection is already available online

In general, Nike has really got a cool nostalgic release for all fans of the series. Many items from the capsule collection are still available to order on the brand’s official website and in multi-brand sports stores. Hurry up, we think that soon the limited edition collection will be available only on Ebay and for a lot of money.