“Medics deserve respect”: a Tula nurse in a bikini became the face of a sports brand

“Medics deserve respect”: a Tula nurse in a bikini became the face of a sports brand

Shortly before that, the girl attracted public attention with a scandalous prank at work.

On the eve of the Day of Medic, which is celebrated in our country on June 21, the sports brand ZASPORT shared with subscribers a series of shots from a new shoot. Its heroine was Nadezhda Zhukova, a 23-year-old nurse from the Tula region. The girl works in an infectious disease hospital and helps patients suffering from coronavirus. For the time being, she agreed to change her white doctor’s coat for an outfit in the colors of the tricolor. However, this is not the first time that Nadezhda attracted the attention of Internet users.

Why did the nurse came to work in a bikini?

In May, Zhukova made a stir in the media, and not only in the Russian media. The young nurse entered a patient’s room wearing a translucent protective suit over a swimsuit. The girl herself later admitted that it was not a bikini at all, but a sports top and shorts.

Hope had a hard time getting used to the resonance that caused her appearance. She recalled the situation with horror, closed her social media accounts for a while, but continued to go to work. According to the nurse, people find it hard to imagine how doctors survive in the hot summer period. They are forced to put on a huge amount of overalls to protect themselves from infection. The girl compared her shift at the hospital to a few hours spent in a sauna, when “it even becomes hard to breathe and walk”.

After the incident, the employee was first reprimanded for violating the requirements for uniforms, and the rest of the staff was given an explanatory talk. Articles with a photo taken by one of the patients immediately appeared in various publications. But later the condemnation was replaced by understanding: Nadezhda was supported by the chief doctor of the hospital and the governor of the Tula region, and doctors from other cities organized flash mobs. Social media users called for Zhukova to be rewarded rather than punished, and for more attention to be paid to the problems of doctors.

ZASPORT made Nadezhda Zhukova the face of the brand

Nadezhda’s photo shoot for ZASPORT took place on the brand’s initiative. The founder of the company Anastasia Zadorina observed the nurse’s story and believes that she, like absolutely all doctors, deserves support and respect.

Nadezhda has become one of the symbols of the “coronavirus era”. She is a young, beautiful and very brave girl, making a great contribution to the fight against covid.

According to the entrepreneur, the nurse will now be involved in the brand’s social activities. In addition, the ZASPORT team volunteered to help the Tula City Clinical Hospital, where Zhukova works.

The girl herself seems to have regained her confidence and gave the first interview, which was published on the official website of the outfitter. Nadezhda said that since childhood she dreamed of becoming a doctor, she studied nursing and went to work in the local hospital. Because of the COVID-19 outbreak, Zhukova was transferred to an infectious disease hospital. Patients recognize her behind the layers of overalls by the phrase “on health” and say that the girl has a light hand. And Nadezhda never aspired to popularity.

Everyone knows the story that happened to me, but I never aspired to become famous, I have other orientations in life. I want doctors to be treated with respect, to appreciate our labor, not only in this situation.

The nurse accepted the offer of cooperation with the brand with pleasure. She loves sports and watches the Olympic Games, in her childhood she did gymnastics, and now she goes to fitness and plays volleyball. Now Nadezhda will try to combine this work with her main profession. And for everyone else, the girl advises not to relax, not to neglect safety measures and to keep a positive attitude.